Alan & Grant - Our work is focused on creating innovative HR and Organizational Development Solutions aimed at Performance Improvement & Business Growth. We currently serve clients across various sectors of the Economy from locations in Jos, Port Harcourt and Lagos.
We are recruiting to fill the position below:
Job Title: Head Marketing and Corporate Communication
Job Type: Full time
Industry: Financial Services
He/She will be responsible for providing oversight on all activities aimed at promoting the Organisation’s corporate image, managing the Organisation’s interface with the media, other corporate entities and the public/society at large and ensuring that internal and external communication activities are in line with corporate communications policies and procedures as well as national/ international media standard.
Duties and Responsibilities
Development and execution of comprehensive Brand Strategy and marketing plan for group and subsidiaries both internal and external
Work with Human Resources to ensure effective staff development, identifying leadership qualities and clear succession plans
Demonstrate ownership of and communicate the department’s strategic direction and objectives to all staff
Keep abreast of local and global best practices and make recommendations to Senior Management on how they impact the department’s role
Build and maintain strong relationships with key internal and external stakeholders; regulators, shareholders, directors
Champion the articulation of tactics to continuously sustain/ improve the organization’s brand and market positioning
Manage all aspects of the company’s nationwide and international media relations strategy, including handling of media queries, interviews and press conferences.
Serve as the custodian of the corporate brand image ensuring consistent projection of the company and its affiliates’ brand across all spheres of the business
Facilitate and champion campaigns to exploit market opportunities that reflect and align with various brand and values
Ensure all internal and external communications are consistent with the various company’s brand positioning
Oversee the implementation of approved Corporate Social Responsibility and community development strategy and initiatives
Champion the introduction of new products/ services to identified target market segment
Develop and implement a marketing strategy for the group’s products/services
Manage the overall media relations program (pre and post crisis or not) for the company and serve as a first line interface between the company and key stakeholders in local and international print, electronic and social media
Provide strategic advice to the business to ensure all operation and practices reflect positively on the company’s brand
Aggressively pursue positive media coverage for all entities and develop effective strategies to manage negative coverage
Minimum of B.Sc in Communications, Marketing, Public Relations or related fields.
8-10 years relevant experience
Experience in management of complex, multi-stakeholder projects and achieving goals on time and to budget
Good understanding of product development and marketing, Increase in Brand Visibility and reputation
Relevance and accuracy of online information put out by the various entities
Accuracy and timeliness of management information and reports
Excellent communication, networking, strategic and planning skills
Good understanding of key graphic editing applications
Great market response to products and increase in market share growth
Good leadership, people management, Innovative and proactive personality