Junior Marketing Manager At Sigma Consulting Group

Job Details

Job Title: Junior Marketing Manager At Sigma Consulting Group
Organisation: Sigma Consulting Group
Location: Lagos State
Min Work Experience: 1-3 year(s)
Qualification: BA/BSc/HND
Industry: Marketing/ Public Relations
Course: RELATED DISCIPLINE
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Sigma Consulting Group - Our client, a renowned Aviation firm located in Lagos State requires the services of:

Job Title: Junior Marketing Manager

Location: Lagos
Employment Type: Full-time

Summary

  • The Junior Marketing Manager role covers the execution of comprehensive marketing strategies to drive website traffic, generate quality leads, and ultimately attendees to relevant conferences and exhibitions, using a full range of direct and online marketing channels.
  • The junior marketing manager supports the marketing managers in all aspects of the marketing plan execution.
  • The ideal candidate will be innovative, organized, up to date on the latest online platforms, be social media savvy, have strong communication skills, be detail orientated and ambitious.
  • The Junior Marketing Manager reports directly to the Marketing Director and works closely with all departments including production, customer service, operations, database and sales teams.

Key Responsibilities

  • Working closely with Marketing Managers to implement an integrated marketing strategy for the entire exhibition/conference including exhibitor, conference and visitor campaigns
  • Contribute information and ideas to the strategy process
  • Analysis of existing database for use of DM
  • Initiates, directs and quality checks database build to ensure effective marketing channels for all target audiences. Sourcing of relevant lists for research.
  • Manages and reports on delivery against plan and objectives
  • Setting up and fulfilment of media deals with external organisations to ensure maximum exposure at lowest cost to show budget.
  • Ensuring event websites are fully up to date with latest information
  • Management of PR agency in co-ordination with the show manager
  • Coordination of design and production of marketing collateral, including sales brochures, conference brochures, visitor tickets, print advertisements, web banners/emails etc.
  • Setting up of e-mail campaigns  and execution
  • Content sourcing in line with event topics and drivers
  • Proofing of marketing materials in conjunction with show manager
  • Updating and adhering to agreed marketing budget
  • Monitors and reports on project activities
  • Participates in review of marketing activities using measurement data
  • Providing KPI reports for weekly meetings.

Requirements

  • University Degree holder with proven work experience in Sales management or Marketing
  • Exposure and network in the Aviation industry
  • Air Craft Line Maintenance background is a plus
  • 1-3 years of supervisory/managerial experience required in the same field
  • Must be an expert.

Skills:

  • Good  teamwork skills.
  • Communication skills and networking ability.
  • Adaptability.
  • Strong attention to detail.
  • Good organization and planning skills.
  • Creativity and writing skills.
  • Numerical Skills.
  • IT Skills.
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