Job Opening For A Senior Brand Manager At A Leading FMCG (Spirit & Wine) Company – PrisDav Consulting In Lagos State

Job Details

Job Title: Job Opening For A Senior Brand Manager At A Leading FMCG (Spirit & Wine) Company – PrisDav Consulting In Lagos State
Organisation: PrisDav Consulting
Location: Lagos State
Min Work Experience: 10-15 year(s)
Qualification: B.Sc / HND
Industry: Advertising/ Social Media
Course: Business Administration

Job Vacancy Description

Senior Brand Manager

Location: Lagos

Job Summary

  • We are seeking to recruit a Senior Brand Manager to look after and expand key brands of the product portfolios. The ideal candidate will in addition to brand management, be responsible for new product development (NPDs).
  • To develop, own, design, and assess new and existing company products. Oversee all stages of product development, from initial concept art, to finalization and distribution. Develop strategies to close gaps in the marketplace.
  • Work with market researchers to identify how to reflect a brand’s attributes in a new product, ensuring customer value and satisfaction with that product.

Key Responsibilities

  • The Job holder has the responsibility for ensuring the achievement of the company’s market share, brand equity, gross margin, brand awareness and penetration.
  • The Senior Brands Manager is primarily responsible for the development of brands plan and reviews of Seaman’s schnapps.
  • The incumbent is expected to manage brands annual budgets, close the gaps and look for opportunities in the market place whilst constantly advising the Marketing Manager accordingly; to maintain/attain overall competitive superiority for the brands.
  • The job holder must be well grounded in both the theoretical and practical knowledge of brand management especially in the fast moving consumer goods (FMCG) sector.
  • Build and develop a marketing team which is competent, commercially astute, dedicated and efficient
  • Manage nationwide marketing, advertising and promotional staff and all relevant activities
  • Develop new marketing strategies that will improve sales and revenue performance
  • Develop promotional material and distribution
  • Train the marketing team for prospective client meetings, presentations, etc.
  • Manage and develop a team of strong product line managers/merchants/buyers representing multiple categories to meet financial and operational goals
  • Expertly negotiate from a position of strength, using data to drive targets, and think holistically about cost inputs, including product costs, accruals for damage and freight, volume discounts, etc
  • Manage the budget and sales forecast
  • Any other assigned duty.

Required Experience

  • The job holder must be data driven, comfortable with the Microsoft office suites and be able to develop insights for data
  • He or she must hold a B.Sc or HND in any suitable course; an MBA Marketing will be an added advantage
  • Minimum of 10 – 12 years work experience, out of which 4 years must be at Brand Manager’s level
  • The incumbent must be comfortable with traveling to different part of the country and must be organized to keep track of brand details
  • FMCG experience; Understand market research
  • Strong knowledge of social media and digital marketing
  • Ability to leverage brands through social media, PR
  • Experience working with other markets/ distributors

Required Qualifications:

  • BSC / HND in any Business related field
  • Master’s degree or an additional qualification is an added advantage

Required Skills:

  • Analytical skills and attention to detail
  • Creativity and an ability to produce innovative and original ideas
  • Team working skills
  • The ability to manage and allocate budgets
  • Written and verbal communication skills
  • Time and project management skills, including the ability to work on multiple projects at the same time
  • An ability to think strategically and come up with campaigns

Application Deadline
25th March, 2020.


Method of Application
Interested and qualified candidates should send their CV to: pdc@prisdavconsulting.com using the “Job title” as subject of the email.

Note: Please do not apply if you do not qualify as only shortlisted candidates will be contacted.



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