Head of Communications and Digital Marketing At reQuid Technologies Limited

Job Details

Job Title: Head of Communications and Digital Marketing At reQuid Technologies Limited
Organisation: reQuid Technologies Limited
Location: Lagos State
Min Work Experience: 5 year(s)
Qualification: B.Sc
Industry: Advertising/ Social Media
Course: Related Discipline
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reQuid Technologies Limited - We are a startup finance and asset management firm situated in Victoria Island, creating and managing investors wealth with technology.

We are recruiting to fill the position below:

Job Title: Head of Communications and Digital Marketing

Location: Victoria Island, Lagos
Employment Type: Full-time

Responsibilities

  • Creating and executing on marketing strategies, including but not limited to content marketing, building channel strategies, experimenting with different growth strategies
  • Identifying channels to test, running tests, carrying out customer/audience segmentation analysis, develop and promote social media, and find ways to optimise these channels
  • Working closely with top management, product and engineering teams to build viral and growth loops to shape the product to self-grow
  • Experimenting and iterating ideas to find effective ways to reach potential and existing customers
  • Develop and implement promotions, marketing strategies and programs to promote the brand as well as products and services of the company.
  • Work in a lean startup and agile process
  • Plan and execute interviews and press conferences, and manage relationships with the press and media organisations
  • Design, execute and track the performance of product and company advertising on traditional, offline and online channels
  • Maintain and manage feedback and communication channels with customers to drive customer satisfaction, retention and loyalty
  • Manage a comprehensive employee communications strategy and plan that directly supports the business strategy, vision and values and use a range of appropriate tools that are measurable.

Requirements
You are qualified if you have:

  • Bachelor's Degree
  • 5+ years experience developing and executing strategic B2B alliances and retail (B2C/B2B2C) marketing
  • Proven track record of increasing user acquisition, engagement and retention and meeting/exceeding revenue and profitability goals
  • Hands-on experience working with demand-generation tools and platforms, such as or similar to Google Ads, LinkedIn Ads, DemandBase, Google Analytics, Facebook Ads/Pixel, Meltwater
  • Ability to uncover marketing insights from attribution models, customer database analysis, historical data, funnel reporting, and other sources of customer insight
  • Preferably worked for a technology company with retail products

Salary
N150,000 - N250,000 Monthly.

Method of Application
Interested and qualified candidates should send their CV to: hr@redwoodscapital.com using the "Job Title" as the subject of the email.

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