Brand Manager At Workforce Group

Job Details

Job Title: Brand Manager At Workforce Group
Organisation: Workforce Group
Location: Lagos State
Min Work Experience: 4-6 year(s)
Qualification: B.Sc
Industry: Business Strategy/ Management
Course: any business-related discipline
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Workforce Group - Our client, a leading retail chain, a luxury skincare and cosmetics products company is recruiting to fill the position below:

Job Title: Brand Manager

Location: Victoria Island, Lagos

Job Description

  • Responsible for coordinating the brand’s activities – sales, advertising, promotion, marketing research and distribution.
  • Accountable for delivering the brand’s profit, volume and market share objectives.
  • Responsible for developing the business, sales and profitability of the brand to meet corporate brand’s profit volume and market objectives.

Duties & Responsibility

  • Formulate brand’s long-term strategy to effectively reach customers.
  • Oversees the brand’s marketing life cycle.
  • Manages day-to-day progress of product marketing planning and execution
  • Maintains brand integrity across product lines, advertising and all other internal and external communication as it pertains to assigned brand.
  • Collaborate with a wide variety of functional areas such as sales, editorial, marketing, design, and operations to execute specific marketing.
  • Conducts market research and identifies and tracks market trends.
  • Define and manage the brand’s advertising and promotion strategies.
  • Closely monitor and analyze sales volumes, market share trends and competitive activity.
  • Provide monthly product updates to management.

Requirements

  • A Bachelor's degree in any business-related discipline
  • Minimum of 4-6 years field experience in product management, brand advertising and/or marketing.

Application Closing Date
Not Specified.

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