Brand Manager At Olam International

Job Details

Job Title: Brand Manager At Olam International
Organisation: Olam International
Location: Lagos State
Min Work Experience: Not Specified year(s)
Qualification: No Specified Certificate
Industry: Business Strategy/ Management
Course: marketing
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 is a leading food and agri-business supplying food, ingredients, feed and fibre to over 19,800 customers worldwide. Our value chain spans over 60 countries and includes farming, processing and distribution operations, as well as a sourcing network of 4.8 million farmers. Through our purpose to 'Re-imagine Global Agriculture and Food Systems', Olam aims to address the many challenges involved in meeting the needs of a growing global population, while achieving positive impact for farming communities, our planet and all our stakeholders. Headquartered and listed in Singapore, Olam currently ranks among the top 30 largest primary listed companies in terms of market capitalisation on SGX-ST.

We are recruiting to fill the position below:

Job Title: Brand Manager

Location: Lagos, Nigeria
Job type: Full-time
Level: Mid-Senior career

Key Accountabilities

  • Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.
  • Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends.
  • Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands.
  • Analyzing the success of marketing campaigns and creating reports.
  • Creating and managing promotional collateral to establish and maintain product branding.
  • Managing the budget for advertising and promotional items.
  • Analyze brand positioning and consumer insights.
  • Measure and report performance of all marketing campaigns and assess ROI and KPIs.
  • Monitor market trends, research consumer markets and competitors’ activities.
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